confectionery giants

  • Mars and Cadbury End 25-Year Trademark Battle Over

    Mars and Cadbury End 25-Year Trademark Battle Over 'CELEBRATIONS' with Sweet Charitable Resolution

    Oct 22, 2025 11:10 pm CST

    After a 25-year legal dispute, Mars and Cadbury have reached an amicable settlement over the 'CELEBRATIONS' trademark in Delhi High Court. The resolution includes both companies withdrawing their legal claims and jointly contributing Rs 10 lakh worth of confectionery products to Delhi schoolchildren, demonstrating how corporate rivals can transform conflict into community benefit.