advertising budgets
Indian Government to Increase Print Media Advertisement Rates by 27% After Bihar Elections
Oct 25, 2025 06:39 pm CST
Following the Bihar Assembly Elections, the Indian government plans to implement a 27% increase in print media advertisement rates, marking the first revision in six years. This initiative aims to support traditional media platforms and strengthen the livelihoods of media professionals. The government is also advancing reforms in television ratings and advertising systems to revitalize India's media industry amid digital disruption.
