UPI Adoption in France Boosts Indian Tourism by 40%: Lyra Network Chairman Reveals Digital Payment Impact

Oct 10, 2025 04:17 pm CST

The implementation of India's UPI payment system across French tourist destinations has led to a 40% increase in Indian visitors, according to Lyra Network's Chairman Christophe Mariette. The familiar payment method offers enhanced security for travelers, showing exact expenses in rupees while supporting tourism growth. UPI will soon expand to luxury shopping destination Bicester Village, further strengthening the connection between India's fintech ecosystem and global retail.